CRO

Every CRO post on the blog.

• CRO · Checkout Page Conversion · October 29, 2026

  The checkout's hidden settings: tracking, consent and SEO

  Checkout tracking, cookie consent and noindex settings decide what you can measure. Here is my setup, a 10-minute audit and what I'm tuning next.

• CRO · Checkout Page Conversion · October 27, 2026

  Checkout trust badges and guarantees that do work

  Checkout trust badges help, but a guarantee repeated in the right spots does more. See my checkout's setup and the upgrades I'm testing next.

• CRO · Checkout Page Conversion · October 25, 2026

  Checkout social proof: calm the last doubt

  Checkout social proof calms the last doubt before payment. See where my checkout puts its testimonials and which proof tests I'm running next.

• CRO · Checkout Page Conversion · October 23, 2026

  Order bumps that buyers thank you for

  An order bump adds value at the moment of purchase. See how my checkout's bump stays honest and itemized, and the 4 upgrades I'm testing next.

• CRO · Checkout Page Conversion · October 21, 2026

  Checkout coupon field: apply the discount up front

  A checkout coupon field sends buyers off to search for codes. Apply the discount up front instead. See how my checkout does it and what I test next.

• CRO · Checkout Page Conversion · October 19, 2026

  Price anchoring on a checkout page makes the deal obvious

  Price anchoring shows a big number next to your price so the deal is obvious. See how my Clepher checkout does it and how I'm tightening the numbers.

• CRO · Checkout Page Conversion · October 17, 2026

  A countdown timer on your checkout page that works

  A countdown timer on a checkout page gives buyers a reason to act now. See how mine works, and why I'm moving to a real per-buyer deadline that keeps trust.

• CRO · Checkout Page Conversion · October 15, 2026

  Mobile checkout design that puts the form first

  Good mobile checkout design puts the form before the pitch. See why it works on my Clepher checkout and the overlay and tablet fixes I'm testing next.

• CRO · Checkout Page Conversion · October 13, 2026

  Checkout payment options that fit how buyers pay

  Checkout payment options decide how much a buyer types. See why card plus PayPal works on my Clepher checkout and the express checkout upgrades I'm testing.

• CRO · Checkout Page Conversion · October 11, 2026

  Checkout form fields and why a short form converts

  Every checkout form field costs the buyer time. See what my Clepher checkout asks for, why a short form works, and the 5 upgrades I'm testing next.